Why You Need Promotional Products

Apr 24

In a world of ever-changing advertisement trends, there is one marketing solution that never grows old – promotional products. Studies show promotional products were ranked as the highest advert...

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Product Safety: What You Need to Know

Mar 26

No matter what they’re purchasing, no one wants their products to be unsafe – it’s a no-brainer! In the United States, there are several different product safety regulations that pro...

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What’s Up With Unboxing Videos? The Trend You Must Try

Nov 22, 2021

We all enjoy that element of surprise (well, most of us!). User-generated unboxing videos have popped up more and more on YouTube and other social media platforms, adding a surprising value to product...

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What Millennials Want (And How to Work With Them)

Nov 15, 2021

Many people agree that there is a high demand to diversify the workforce with young specialists bearing fresh ideas and new perspectives. Furthermore, we need to prepare this growing generation for le...

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The Secrets to Attracting Ideal Customers

Aug 28, 2021

You put together the business plan, signed the lease, designed an informative website and…*crickets*. It can be pretty discouraging when you put in the effort, but you’re not attracting...

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How to be an Empathetic Leader and Still Get the Job Done

Aug 13, 2021

Empathy is the ability to feel the same emotions felt by someone else. This trait allows you to feel pain for a friend whose going through a divorce, or excitement for a sister who was recently propos...

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The Best Apps For Organization

Jun 15, 2021

For many of us, keeping organized and productive seems to be the goal that haunts us throughout the year – especially in an increasingly digital age where social media, a million calendar remind...

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The Power of Promo: Why People Love Freebies

May 17, 2021

Getting free items can feel like winning the lottery. Whether it’s a free sample at the grocery store or a free trial of your favorite streaming service, it is always exciting to get something f...

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5 Healthy Tips for Business Trips

Mar 21, 2021

So, you’re traveling for work again. There are only 365 days in the year, can you recall how many days you’ve been on the road? It doesn’t matter if you are traveling internationall...

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Sustainability & Environmental Responsibility: Why it Matters

Dec 18, 2020

As the reality of our planet’s changing climate is becoming more and more apparent, being committed to sustainability has become a business imperative in the eyes of consumers. According to a 20...

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Your Product Decorating Questions Answered

Jul 18, 2020

You encounter promo products every single day. You hold them, wear them, and maybe even smell them. But, did you know every one of these products goes through an extensive design process, whether that...

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6 Things You're Missing out on by Not Using Promotional Products

May 22, 2020

Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a product b...

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5 Ways to Boost Employee Morale

May 07, 2020

When it comes to building a successful company culture, maintaining positive employee attitude is key. Not only are happy employees more productive, but your company is also more likely to attract and...

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3 Things Every Busy Professional Needs

Apr 23, 2020

If there’s one thing we never have enough of, it’s time. We haven’t quite figured out a way to freeze time yet, but we have found ways to save it. If you’re a busy professional...

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Imprint Everything: A Guide to Printing Methods

Mar 25, 2020

Once you’ve found the perfect promotional product for your business or organization, the next step is to emblazon it with your logo or message. Depending on the item, there may be multiple decor...

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How Promo Products Can Make a Lasting Impression

Mar 18, 2020

How would you describe your company in 30 seconds? This common sales technique is known as an elevator pitch, and the goal is to captivate the attention of your potential clients and explain how you...

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Customer Experience + Branding: The Relationship Goals of Marketing

Jan 13, 2020

Customer experience can make or break your company. How you and your employees treat customers directly reflects your brand’s values. But the truth is, positive customer experiences can be diffi...

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How Promo Products Can Tell Your Brand's Story

Jan 06, 2020

Stories are powerful. From sharing stories around the campfire to writing fictional novels, storytelling has connected people together for thousands of years. But, have you ever considered storytelli...

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Why You Should Buy USA-Made

Dec 01, 2019

During times of growing uncertainty in the global markets, customers are becoming more and more interested in purchasing American-made items. Buying American-made is about more than just patriotism &n...

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9 Useful Apps for Sales & Marketing Professionals

Oct 26, 2019

Your phone’s ringing off the hook. You’ve got three meetings back to back. Emails are piling up in your inbox. And when you have a moment to book your next business trip, you wonder how yo...

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Corporate Social Responsibility and the Beauty of Giving Back

Oct 12, 2019

Organizing a fundraising event. Donating food to a local animal shelter. Serving at a soup kitchen. No matter what you do to give back, volunteering feels pretty good, doesn’t it? But it doesn&...

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How to Put Together an Onboarding Kit

Sep 13, 2019

Employee engagement starts the second a new employee walks in the door, so it’s important for companies to make a good impression on their first day! The onboarding process shouldn’t just ...

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5 Fail-Proof Ideas for Your Business Instagram

Jul 10, 2019

What generates over 95 million photos and videos each day, 4.2 billion likes daily and has 700 million active users? You guessed it – Instagram. This photo and video sharing social platform have...

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6 Things You're Missing Out on by Not Using Promotional Products

May 21, 2019

Promotional products aren’t just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a pro...

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Branding 101: Let’s Talk Logos

Mar 11, 2019

A logo is often a company’s first impression and it can impact a customer’s perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic element t...

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Your Brand Is Your Business - Market It!

Feb 24, 2019

As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust wit...

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Why You Should Be Having More Fun at Work

Jan 20, 2019

In the past, the words “work” and “fun” were two very different concepts that could never be caught in the same sentence. The old school rationale taught us that if you are enj...

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How to Juggle Work and Life Balance Like a Boss

Jan 13, 2019

Sometimes life gets hard. You don’t have to work a night shift from Monday to Sunday to agree with that statement. Even the most effortless of jobs, those we believe to have truly mastered, can...

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4 Ways to Improve Communication

Dec 22, 2018

Have you ever had this conversation before? Them: "How are you?" You: "Yes." Or have you ever been in a meeting and realized you zoned out halfway through? Or how about when you’re at the mo...

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7 Ways to Instantly Make Your Website More User-Friendly

Dec 15, 2018

With more and more people preferring to conduct business exclusively online, a user-friendly website isn’t just desirable, it’s required if you want to be successful. These seven tips will...

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5 Invaluable Marketing Books to Help Grow Your Brand

Oct 19, 2018

In the world of business, marketing trends are always evolving and it's easy to be overwhelmed. Sometimes you take one step forward only to be knocked two steps back. Luckily, there are endless resour...

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How One Hour Can Determine Your Success

Aug 23, 2018

After working a long, tiring day, all you want to do is plop down on the sofa and watch TV. The thought of laying on the couch spending hours of mindless activity is tempting to most. In fact, the ave...

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Branding 101: What Makes a Brand Powerful

Jul 12, 2018

A powerful brand is more than just a great logo and a mission statement (although those certainly lay the groundwork for any brand.) We live in a time where competition rises up on every corner, and t...

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Graphic Design Terms Everyone Should Know

Jun 06, 2018

It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save you f...

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16 Ways Color Affects Your Branding and Marketing

May 30, 2018

Substantial research shows why color matters in branding and how it plays an important role in how we experience marketing. These 16 facts give you a glimpse into how you can use color to your advanta...

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How to Manage the Workload of a Leader

Apr 25, 2018

We all have a superstar in the office. They’re the ones who get all their work done before the deadline, befriend everyone in the office, manage an entire team, and still make it to the gym ever...

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